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Personal loans

Enjoy a 4.99% APR personal loan when you apply online.*

Whether you're celebrating, traveling, or simply treating yourself, our personal loans can help bring your plans to life.

  • *APR = Annual Percentage Rate. The maximum term limit is 24 months. Typical credit granting standards apply. Estimated monthly payment example = $85.58 per $1,000 (payment example is based on 4.99% APR for 12 months). **Must apply online to receive the promotional rate of 4.99% APR. If you wish to receive the promotional rate and cannot apply online, contact Heartland’s Digital Team. You may contact the Digital Team by emailing digitalteam@heartlandcu.org; calling 800-362-3944 and asking to speak with a Digital Agent; via chat; or by scheduling an appointment at heartlandcu.org. Existing and refinanced Heartland loans are not eligible for promotional rate. Offer ends December 15, 2025. Federally insured by NCUA. 

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Fixed rates

Lock in peace of mind with fixed monthly payments that stay consistent, making it easier to budget and achieve your financial goals.

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Use for any purpose

Whether it's consolidating debt, funding a dream vacation with a holiday loan, or upgrading your vehicle, our Wisconsin personal loans are your flexible solution for life's big plans.

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Manage with digital banking

Take control of your loan with secure, on-the-go management. Track balances, schedule payments, and stay on top of your finances—anytime, anywhere.

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Easy application process

Start your Wisconsin personal loan journey in just minutes with our simple online application. Apply when it works for you and get closer to your goals—hassle-free.

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Flexible terms

Choose repayment terms that fit your budget and lifestyle. With options from 36 to 60 months, you have the freedom to pay at your pace.

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Competitive rates

Save more over time with rates designed to work for you. Enjoy competitive interest rates that keep your financial goals within reach.

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Let's see what your monthly payment could be. View rates

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We moved earlier this year before selling our other house. Paying two mortgages has been challenging. We got a personal loan, with no problem, to keep us on track.

— Carl W., Madison, Member Since 2010

Madison

Have a question?

Come meet our amazing team today! As a trusted credit union in the area, we can help you find affordable home equity loans and more in Wisconsin that match your needs.

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Experience peace of mind

Protect your finances in the face of unforeseen circumstances. You can rest easy knowing that payments on your personal loan in Wisconsin will still be made if you have a sudden life challenge.

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How it works

In a few steps, you can be approved for and use a personal loan to help with your unique expenses.

  • 1

    Click the Apply for a Loan button

    Discuss with us your needs.

  • 2

    Get approved

    We will review your application and notify you of your approval.

  • 3

    Use your funds

    After approval, you can use the funds deposited into your account for your expenses. Digital banking makes it easy to pay on your personal loan.

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  • *APR is Annual Percentage Rate. Unsecured signature loan rates range between 11.49% – 20.49%. Rates and terms are subject to change and are based on market conditions and borrower eligibility. Normal lending policies apply. Estimated monthly payment example = $32.97 per $1,000 (payment example is based on 11.49% APR and a term of 36 months).

    **Kwik Cash has a variable rate that is tied to the Prime Rate as published in the Wall Street Journal plus or minus a margin. The prime rate as of is %. Kwik Cash rate is currently Prime + 11.50% with the highest rate being 18.00%. See Heartland for more information including different rates and some fees.

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