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Online Privacy Policy

Last Updated: September 1, 2026

 

What Information Do We Collect?

Our sites use analytics tools, such as Google Analytics, and cookies to collect information about your device, browser, and IP address. Cookies are small files stored on your device that help a website recognize your browser when you return. They are used to understand site usage and provide information about products and services that may interest you.

 

Do We Share the Information We Collect?

We do not sell the information we collect. We may, however, use or share it to enhance your experience on our sites, measure advertising performance, or deliver ads that are relevant to your interests.

 

How You Can Control Your Information

You can control cookies by blocking or deleting them on your device and adjusting your browser settings. This may vary by device and browser. Once you block cookies in your browser, parts of the site may become unavailable or may not function properly.

 

Please see the links below for guidance on modifying the settings in the most popular web browsers:

 

• Microsoft Edge

• Mozilla Firefox

• Google Chrome

• Apple Safari

 

To understand and responsibly manage cookies that enable interest-based advertising, we strongly recommend visiting the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI).

 

Please note that opting out of interest-based advertising will not stop you from seeing ads online. It only means that third-party advertisers will no longer use your information to personalize the ads you see.

 

How Long We Retain Your Information

How long we keep the information we collect depends on the type of information and the purpose for which it was collected. After a reasonable period of time or the completion of the purpose for which it was collected, we will either delete or anonymize non-personal information.

 

Policy Updates

Our policy may change over time. All policy changes will go into effect on the date they are posted unless otherwise indicated. If you have questions about our online privacy policy, please email ebranch@heartlandcu.org or call 800.362.3944. For information about what Heartland does with your personal information, please review our Privacy Policy.

Fraud Alert: Scammers are spoofing Heartland’s phone number to request sensitive information. Never share your digital banking password, PIN, or verification codes with an unexpected caller. If you’re unsure, hang up and call us directly at 800-362-3944.

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